Three Questions

TWTWTW

Those of you of a certain age will recognise these letters as standing for "That Was The Week That Was"

The past week has been like a whirlwind, after a period becalmed in the doldrums. I'm quite used to people recommending that I should read a book, listen to an audio, watch a video on the net, or attend a webinar. I have a real thirst for knowledge, but these days it's all too easy to suffer from "information overload".

So when somebody does make a recommendation it gets added to my ever growing list. However when two people within two days recommend I check out the same guy, I tend to think, "Mike, the universe is trying to tell you something here, best watch the video."

I am so glad I did, and I'm so grateful to Lynn and Graham, because it has, quite literally, blown my mind, and got me right back on track. There are many, many videos out there on Marketing, but this one started off totally different to any that I've seen before.

The young man began by sharing his story. At the age of 19 he had been involved in a serious car accident, and his life hung in the balance. At that time he came to understand that there are three questions that we will ask at the end of our lives :-

Did I live ? Did I love ? Did I even matter ?

I thought about these questions for a moment - and then I thought , these questions are so profound, but why wait until our last hours before asking them ?. Why not ask them today ? In fact, why not make them the last questions we ask ourselves every night before we go to sleep ?.

Did I live ? Did I really live today ? Or was I too busy with worrying about the future, or regretting the past ?

Did I love ? Did I really love today ? Totally. Unconditionally.

Did I matter ? Did I really make a difference today ? Did I really make a contribution in the world ? Was I really of service to someone ? Or was I too concerned with my own survival and self-interest ?

The young man had a message to get out there to the world, and to do that he had to learn how to market himself, and his message. He studied hard, and more importantly put into practice what he had learned. He not only got his message out there, but he has built a $10 million dollar business, sharing the system, tools, and techniques he learned to help others build and market their own business - and here's the important bit - doing what it is they love to do.

I'll be studying hard over the next 90 days. I've already started to put into practice what I've learned. Because I'm not ready to hang up my boots yet, nor am I ready to give up on Wikaniko yet either. For me our Wikaniko business isn't just about selling a few bin bags, bottles of washing up liquid, or any of the other products in the range. Wikaniko is about getting our message out there, being of service, educating people, and really making a difference. Wikaniko is about finding, and partnering with people with a "service mindset", who are also passionate about making a difference, and working with them to get our message out there.

For me the process is simple :-

Make an Impact
Build the Brand
Be an Influence
Earn an Income

Once I've learned the tools and techniques, developed the systems, and proven them with results I'll be happy to share them with anyone in Wikaniko. But, in the meantime, if there is anyone out there who'd like to join me on this journey of discovery, and work with me to create and test out the ideas, and processes , I'd love to hear from you.

Mitakuye Oyasin

Mike P